A study by Dale Carnegie & Associates exploring high-performing corporate cultures1 confirmed the importance of having a strong customer focus. The research identified a subset of particularly successful companies and examined how their attitudes and actions differed from the rest. One of the ways in which senior leaders at these winning organizations thought differently from those in other companies was their strong emphasis on the customer.
Over the course of the past 100 years in business, Dale Carnegie has witnessed the world experiencing its most rapid cycles of change and advancement. We have been at the forefront, guiding our clients to outpace their competition.