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Take Command: A Dale Carnegie Podcast

Building a Mindset to Succeed through Adversity

Robert Forrester

Summary

Robert Forrester is the CEO of Vertu Motors plc, currently the fifth-largest automotive retailer in the UK. He got into his current role through a series of accidents. His life changed when he was diagnosed with a deadly disease. Immediately, he understood what he wanted to do next, personally and professionally. He believes that people need to figure out what they want from life early on, create a plan, and execute it. Robert believes strong mental preparation and focus helped him respond to the setbacks. His advice on remaining positive while dealing with adversity is to trust your support network, work on your mindset daily, and build your personality to be confident and aligned when faced with challenges. Join us and listen to Robert’s insights on mental focus, leadership, fast decision-making, and the power of communication during challenging times.

Notes

Robert Forrester is the CEO of Vertu Motors plc, currently the fifth-largest automotive retailer in the UK. He got into his current role through a series of accidents. His life changed when he was diagnosed with a deadly disease. Immediately, he understood what he wanted to do next, personally and professionally. He believes that people need to figure out what they want from life early on, create a plan, and execute it. Strong mental preparation and focus helped Robert respond to setbacks with positivity. Robert’s advice on handling adversity with less stress and worry is to trust your support network, work on your mindset daily, and build your personality to be confident and aligned when faced with challenges. He believes that to build strong relationships, we need to show genuine interest in others and do things for them without expecting anything in return because loyalty and friendships are what we get back and that is priceless. Those are tips that Robert learned from reading Dale Carnegie’s How to Win Friends and Influence People as a young leader. He admits that he was not a people person at the beginning of his career. Still, he quickly realized that he needed to work on his social skills to succeed in business, influence others, and achieve win-win outcomes. Join us and listen to Robert’s insights on mental focus, leadership, fast decision-making, and the power of communication during challenging times.

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